Sumesh S.P, Usharani T, Reshmi A Rajan, R Devi Prasanna, Vivek .S, Samuel C 2024. Exploring the Role of Corporate Social Responsibility in Shaping Customer Satisfaction and Brand Loyalty: A Case Study of Hindustan Unilever Ltd. European Economic Letters (EEL). 14, 3 (Nov. 2024), 3083–3090.