JOHN E P. Exploring the Role of CMOS in the Development and Implementation of Phy-Gital Commerce Strategies. European Economic Letters (EEL), [S. l.], v. 13, n. 1, p. 190–193, 2023. DOI: 10.52783/eel.v13i1.150. Disponível em: https://eelet.org.uk/index.php/journal/article/view/150. Acesso em: 3 feb. 2026.