ABHIJIT PANDIT, GOVINDARAJULU EEDARA, AKASH C MATHAPATI, K.PRABAKAR. Predictive Analytics in Consumer Behavior and Market Strategies. European Economic Letters (EEL), [S. l.], v. 14, n. 4, p. 1261–1270, 2024. DOI: 10.52783/eel.v14i4.2254. Disponível em: https://eelet.org.uk/index.php/journal/article/view/2254. Acesso em: 29 oct. 2025.