ZAHIRUDDIN BABAR, RISHI PRAKASH SHUKLA. BRIDGING THE DIGITAL DIVIDE – ENHANCING MUTUAL FUND DISTRIBUTION THROUGH AI-DRIVEN PERSONALIZATION AND HYBRID ADVISORY MODELS. European Economic Letters (EEL), [S. l.], v. 14, n. 4, p. 2297–2305, 2024. DOI: 10.52783/eel.v14i4.2793. Disponível em: https://eelet.org.uk/index.php/journal/article/view/2793. Acesso em: 28 jul. 2026.