GURLAL SINGH, DR. PRIYA SINGH. Data Driven Analysis of Augmented Reality Tools Consumer Interaction and Purchase Intention in Digital Marketing. European Economic Letters (EEL), [S. l.], v. 14, n. 4, p. 2367–2378, 2024. Disponível em: https://eelet.org.uk/index.php/journal/article/view/3678. Acesso em: 29 oct. 2025.