VANI AGGARWAL, DIKSHA , WAQAR, MOHINI, PRIYANSHI, SWARNIM, ANSH. Decoding Indian Consumer Behaviour Toward Global Electronics Brands: A Cross-Cultural Analysis. European Economic Letters (EEL), [S. l.], v. 16, n. 1, p. 379–392, 2026. DOI: 10.52783/eel.v16i1.4148. Disponível em: https://eelet.org.uk/index.php/journal/article/view/4148. Acesso em: 24 jan. 2026.