Ajay B. Jamnani, Jyoti Jamnani, Basavaraj Kumasi. “How Online Sales Promotions Affect Consumer Choices: The Case of Amazon India”. European Economic Letters (EEL), vol. 14, no. 4, Dec. 2024, pp. 1429-38, https://eelet.org.uk/index.php/journal/article/view/2274.