K.Damodaran, Rajesh Chinnasami. “Measuring the Effectiveness of CRM (Customer Relationship Management) on Trust Formation in Digital Food Services”. European Economic Letters (EEL) 16, no. 1 (February 21, 2026): 1165–1175. Accessed April 15, 2026. https://eelet.org.uk/index.php/journal/article/view/4254.