Nisha Nandal, Atul Kumar Agarwal, Naveen Nandal. A Product Innovation Measure for Indian Automobile Industry: Scale Development and Validation. EEL [Internet]. 2023 Mar. 20 [cited 2025 Sep. 11];13(1):152-60. Available from: https://eelet.org.uk/index.php/journal/article/view/133