Action-Oriented Entrepreneurship Education: A Comprehensive Analysis

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A.Siluvai Raja

Abstract

Entrepreneurship plays a crucial role in economic development by fostering innovation, job creation, and sustainable growth. However, traditional education methods often fail to provide the hands-on experiences necessary to cultivate successful entrepreneurs. This study examines Action Oriented Entrepreneurship education (AOEE) as a transformative approach that empowers students with practical skills and mind sets crucial for entrepreneurial success. This paper explores the impacts of experiential learning on entrepreneurial competencies by analyzing the “Rupees Hundred Exercise,” an AOEE model in which students start micro-ventures with minimal capital. Using qualitative and quantitative data analysis, this study examines the effectiveness of AOEE in fostering entrepreneurial intent, resilience, and creativity, ultimately advocating for greater integration of AOEE in educational institutions.

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How to Cite
A.Siluvai Raja. (2025). Action-Oriented Entrepreneurship Education: A Comprehensive Analysis. European Economic Letters (EEL), 15(1), 509–514. https://doi.org/10.52783/eel.v15i1.2428
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