“Perception of Investment in Crypto Currency with Reference to Pune City – A Students Perspective.”

Abstract

Background: -

Many studies were done on Cryptocurrency and the perception of cryptocurrency investment among students in Pune City remains unclear.

Research Objective: -

This research study has some objectives that, ‘To know the awareness of investment in Cryptocurrency amongst students of Pune City’ and ‘To understand the perception about the investment in Cryptocurrency by students of Pune City.’

Research Methodology: -

Descriptive Research design was used and Cluster Sampling method was applied for the study. Close-Ended Structured questionnaire was prepared and it was distributed to the students of Pune city. Total 114 respondents were taken for the study. Several articles from reputed journals and online articles was taken for the study.

Analysis of data: -

For both descriptive analysis and inferential analysis MS Excel was used. Single Factor Annova, Cronbach Alpha, Charts and demographic analysis was done for the study through MS Excel.

Findings: -

This study also demonstrates that, 97.37% of respondents were UNMARRIED. This study depicts that, 73.69% of respondents were heard about cryptocurrency. This study also mentions that, 85.09% of respondents believe that investment in cryptocurrency gives good return to their investors.

Practical Implication: -

This study has practical implication for Government, Researcher, Individual Investors, Institutional Investors, Banking Financial Services and Insurance (BFSI Industry) and Students.