Comparative Study of Machine Learning Algorithms for Sales Forecasting: Facebook Prophet vs. Established Statistical Models

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Samir Kumar, Suresh Kumar Garg, Gaurav Mishra

Abstract

Purpose: Our primary objective was to compare the performance of Facebook Prophet, a popular ML algorithm, against established statistical models like SARIMA and Holt-Winters. This study focused on analysing time series sales data, acknowledging the significant influence of seasonality on sales patterns.

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How to Cite
Samir Kumar, Suresh Kumar Garg, Gaurav Mishra. (2025). Comparative Study of Machine Learning Algorithms for Sales Forecasting: Facebook Prophet vs. Established Statistical Models. European Economic Letters (EEL), 15(1), 3501–3525. https://doi.org/10.52783/eel.v15i1.2751
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