Smart Finance- The Involvement of Artificial Intelligence in FinTech
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Abstract
The Financial industry has transformed due to growth of FinTech. It gives hike to new opportunities for better customer experience, investment strategies and risk management. The game-changer behind this revolution is Artificial Intelligence (AI). The research paper analyzes the involvement of Artificial intelligence in financial service industry. The research paper is exploring 3 focal areas of AI in fintech- Algorithm trading, Predictive analytics and robo-advisors for smart investment. The paper includes these technologies, their impact and their implementation in financial industry. This paper Illustrates how AI is changing and re-shaping the future of finance by giving smarter investment opportunities.
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Dr. Pooja. Srivastava, Ragini Dixit, Eti Agarwal. (2025). Smart Finance- The Involvement of Artificial Intelligence in FinTech. European Economic Letters (EEL), 15(3), 1085–1096. https://doi.org/10.52783/eel.v15i3.3503
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