Published: 2025-08-11

Analyzing Commodity Market Volatility and Price Forecasting: A GARCH and ARIMA Model Approach

Jagabandhu Padhy, Amit Bathia, Anvesha Goyal, Rayna Adlakha, Rewa Jhaveri

131 - 142

Digitalization and Artificial Intelligence as Catalysts for Marketing Transformation in Electronic Business Environments

Anubhav Mittal, Kumari Deepa Rani, Kumari Seema Rani, Vipul Ranjan, Tushar Dhiman

151 - 168

Marketing Ethics in Pharmaceuticals: An Indian Case Study of Selected Companies

Prahallad Pujari, John Imran Sandeep. P, M. Sree Rama Raju

199 - 206

Role of Artificial Intelligence in Human Resource Management

S. Kannamudaiyar, S. Priyadharshini

245 - 253

Mental Health and Media in India: A Critical Analysis

Deepa Goel, Jitendra Vig, Priyanka Srivastava, Neha Anttal, Sandhya Sharma, Girish Kumar Singh

336 - 345

Investor Perceptions of Futures Trading as a Tool For Managing Volatility in Commodity Markets

Saurabh Gupta, Meghana C, Shazia, Sarala. D, Sumaiya Fathima

402 - 412

Human Resource Accounting in Selected Public Sector Companies in India

Sakshi Bhawnani, Jayender Verma, Yasha Srivastava

526 - 536